Asia Pacific, Middle East & Africa (AMEA)

Future Vietnamese Business Leaders to Compete in 2024 FedEx/JA International Trade Challenge Regional Finals

Six students from Vietnam will advance to the regional finals in Singapore

Cuộc thi Thách thức Thương mại Quốc tế FedEx JA ITC 2024.png

Vietnam, June 24, 2024 — Federal Express Corporation, one of the world’s largest express transportation companies, announced the six winners of the 2024 FedEx/Junior Achievement International Trade Challenge (FedEx/JA ITC) Vietnam Finals. The winners will advance to the FedEx/JA ITC Asia, Middle East, and Africa (AMEA) regional competition to be held in August 2024.

For the past 12 years, FedEx has been working with Junior Achievement Vietnam (JA Vietnam) to foster the growth and development of Vietnamese youth. Through the ITC program, FedEx and JA Vietnam provide students with team activities and tailor-made workshops focused on global trade, paving the way for their future success as commerce leaders.

The six students who will represent Vietnam at the regional finals are:

  1. Team: Donut
    Students: Do Phan Truong An & Pham Duy Anh
    School: The Dewey Schools
    Product: “WaterBox” & “BlueCamp” - A Water conservation product and a water education service
  2. Team: EcoVision
    Students: Nguyen Xuan Binh Minh & Kieu Minh Ngoc\
    School: iSCHOOL Nha Trang
    Product: Organic soil humus to save water for plants
  3. Team: Aquavision
    Students: Doan Thuy Linh & Nguyen Pham Dieu Nhi
    School: Hanoi - Amsterdam High School for The Gifted & HNUE High School for Gifted Students
    Product: AquaVision - Atmospheric Water Generator

The upcoming regional finals will return to an in-person event for the first time since the pandemic. Taking place in Singapore in August, the Vietnamese winners will compete with students from Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, and Thailand. Vietnamese students will have a unique opportunity for collaborative brainstorming, exchanging ideas and insights, and engaging in constructive discussions with peers hailing from a rich tapestry of cultures from across the region.

This year, the students were challenged to develop a market entry strategy targeting Australia for a product centered around water conservation. This project is timely and relevant as extreme heat has impacted Australian ecosystems and infrastructure.

“This year marks a significant milestone for FedEx as we commemorate our thirtieth anniversary in Vietnam,” said Ee-Hui Tan, managing director of FedEx Vietnam and Cambodia. “This program embodies our purpose over the last three decades of serving local businesses and communities – and that is to connect people and possibilities. By providing students with valuable entrepreneurship experience, we are cultivating Vietnam’s next generation of leaders and equipping them with the knowledge and skills to further drive Vietnam’s economic success.”

Since 2012, more than 3,900 Vietnamese students have participated in the FedEx/JA ITC competition with 78 of them representing Vietnam at the FedEx/JA ITC Regional Finals. In 2023, a student from Vietnam was a member of the winning team at the FedEx/JA ITC Regional Finals.

FedEx is a staunch advocate of entrepreneurship. To learn more about how FedEx supports Vietnamese businesses, read here. More information about the 2024 FedEx/JA ITC can be found on the JA Vietnam website


About FedEx / Junior Achievement International Trade Challenge (FedEx/JA ITC)
Designed to foster business knowledge through practical teamwork exercises and classroom learning, the FedEx /JA program comprises two key activities – International Trade Workshops and the International Trade Challenge. To take part in the FedEx /Junior Achievement International Challenge, students in teams of two have to develop a specific product or service and create an original international market entry strategy for a designated country. Through this process, students gain firsthand experience about the roles of world trade, product distribution and sales play in a market environment. In addition to teamwork, participating students learn the basics of risk evaluation in the business world and gain confidence in their analytical ability.

About Federal Express Corporation
Federal Express Corporation is one of the world’s largest express transportation companies, providing fast and reliable delivery to more than 220 countries and territories. Federal Express Corporation uses a global air-and-ground network to speed the delivery of time-sensitive shipments by a definite time and date.

About FedEx Vietnam
Since its establishment in 1994, FedEx Vietnam has been a key player in fostering connections between Vietnam and the global market through its swift and reliable logistics services. For the past three decades, FedEx has been empowering Vietnamese businesses to achieve success in their cross-border trade efforts. Beyond logistics, FedEx has also contributed to the growth of Vietnamese people and communities. Guided by the iconic ‘People-Service-Profit (PSP) Philosophy’, FedEx Vietnam places a strong emphasis on creating an environment where individuals are recognized for their achievements and provided with growth opportunities for them to thrive. FedEx celebrates 30 years of operations in Vietnam, the company remains steadfast in advancing Vietnam’s logistics infrastructure, supporting local businesses, and bringing positive change to the community it serves

About JA Worldwide (Junior Achievement)
JA Worldwide is one of the world’s largest organizations dedicated to inspiring and preparing young people to succeed in a global economy. Through a dedicated volunteer network, Junior Achievement provides in-school and after-school programs for students which focus on three key content areas: work readiness, entrepreneurship, and financial literacy. Today, 10.6 million students are served by JA Worldwide operations in 118 countries. For more information, visit