Asia Pacific, Middle East & Africa (AMEA)

FedEx Extends Collaboration with K League for Third Consecutive Year

Connecting customers and football fans through FedEx brand days with engaging activities

[Image 1] Ulsan HD FC Youth team players and player mascots posed with the FedEx logo ahead of the match.

Seoul, South Korea, March 20, 2025 - Federal Express Corporation (FedEx), one of the world’s largest express transportation companies, announces its continued collaboration with K League for the third consecutive year. The agreement also includes engaging in various joint marketing initiatives with four major clubs, including FC Seoul, Ulsan HD FC, Daejeon Hana Citizen, and FC Anyang.

Throughout the season, FedEx will organize a series of engaging events for its customers and football fans across the country to make the K League matches even more exciting. During designated home games of the four clubs, match-goers are invited to visit the ‘FedEx Zone’ which will feature various interactive activities including shooting challenges, photo opportunities, and autograph signing sessions with players.

“We are honored to continue working with K League for a third consecutive year, which stands as a testament to the mutual trust and confidence we have built,” said Wonbin Park, managing director of FedEx Korea. “This collaboration provides unique opportunities for our customers and the public to engage with the FedEx brand, further reinforcing our commitment to connecting communities through the unifying spirit of sport.”

Jo Yeon-sang, Secretary-General of K League, said, “I believe that our continued alliance with FedEx, a global leader in logistics, will serve as a key milestone in the growth of K League. Through this collaboration, we will strive to provide fans with richer and more diverse experiences and create synergy between the sports and logistics industries both on and off the field.”

To further its relationship with K League, FedEx began collaborating with K League Assist, the social contribution arm of K League, in 2024. The collaboration includes a donation of 40 million KRW to support the development of football in Korea and the launch of a stadium safety campaign at the Incheon Football Stadium, which reflects the company’s ‘Safety Above All’ principle. The campaign, the first in collaboration with FedEx, aims to promote a safe and enjoyable match experience for all attendees. Building on last year’s success, the campaign will be extended to Anyang Sports Complex this year.

The extended collaboration reaffirms the company’s commitment to connecting and engaging communities through world-class sports events.